Cricket
Advertise in Cricket — a sport that unites nations and drives engagement at scale
Advertising Impacts you can expect
2.6
billion
Cricket World Cup Viewers
2019 tournament total reach
1.5
billion
Indian Premier League Impressions
Per season across platforms
120
countries
Live Broadcast Reach
Across major tournaments
300
million
India Fanbase
Most passionate market
300
million
India Fanbase
Most passionate market
500
million+
Social Followers
Across players, teams & leagues
500
million+
Social Followers
Across players, teams & leagues
From global World Cups to explosive T20 leagues, cricket is a powerhouse of cultural relevance and commercial opportunity.
Explore boundary boards, team sponsorships, and branded content to connect with cricket fans worldwide.
Activate your brand across international tournaments and domestic leagues. With WSA, tap into tailored cricket campaigns that maximise exposure, influence, and ROI.
Advertising Opportunities
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Boundary LED Boards
LED signage around the field delivers high-frequency, in-play exposure during every over. An essential asset for advertisers seeking visibility across stadium and broadcast.
Check out the individual competition pages for pricing details.
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Team & League Sponsorship
Align with top-performing franchises and national teams. Sponsorship includes branding across kits, media backdrops, and digital assets — driving season-long engagement.
Check out the individual competition pages for pricing details.
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Fan Zone & On-Site Activation
From hospitality lounges to product showcases, in-stadium activations offer brands a chance to interact with fans during key moments.
Check out the individual competition pages for pricing details.
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Player-Driven Digital Campaigns
Collaborate with cricket stars on content that travels far — from training features to TikToks and Instagram takeovers. A powerful route into global cricket culture.
Check out the individual competition pages for pricing details.
Cricket Ambassadors
Virat Kohli
Virat Kohli is the face of modern cricket. With unmatched passion, consistency, and global appeal, he leads as both a run-scorer and a brand ambassador across India and beyond.
Ben Stokes
Ben Stokes is England’s cricketing talisman. Known for heroic match-winning performances, leadership, and charisma, he embodies modern English sport and commands strong attention across the UK, India, and Australia.
Babar Azam
Babar Azam is Pakistan’s star batsman and a global cricketing figure. Stylish at the crease and respected for his humility, he enjoys vast support across South Asia and the Gulf.
Cricket FAQs
News & insights
Strategy
When Sporting Universes Collided to Boost a Brand
28 August 2025, 20 min read
Explore how cross-sport campaigns—like cricket x football or NFL x esports—boost brand visibility, spark fan buzz, and break marketing boundaries. Multisport marketing is rewriting the rules and winning hearts across the sporting universe.
Football
AYS Developers Partners with Argentine Football Association in Strategic Sponsorship Deal Brokered by WSA and MAG International
31 July 2025, 5 min read
AYS Developers has become the Regional Sponsor of the Argentine Football Association through a major partnership facilitated by World Sports Advertising and MAG International, marking a bold step into international sports sponsorship and brand expansion.
Informational
Why Betting Companies Take the Gamble on Sports Advertising
24 July 2025, 5 min read
Analysis of betting companies' massive sports advertising investments and strategic motivations.
Combat Sports
Boxing and UFC Advertising Opportunities Transform Brand Visibility During Riyadh Season
23 July 2025, 4 min read
Riyadh Season has become a global hub for combat sports, offering prime advertising opportunities through boxing and UFC events. Brands benefit from unmatched exposure, high audience engagement, and strategic visibility across multiple platforms.
