Masters Tournament
Advertising Impacts you can expect
13
million
Final Round Viewers
Globally across platforms
90
countries
Broadcast Distribution
With premium coverage
88
players
Invitational Field
Each year in Augusta
1934
year
Tournament Founded
Rich in tradition
1934
year
Tournament Founded
Rich in tradition
7
days
Total Event Duration
Including practice rounds
7
days
Total Event Duration
Including practice rounds
Advertise at The Masters — golf’s most iconic and exclusive event. With prestige, history, and international broadcast visibility, The Masters delivers brand gravitas.
Explore on-course signage, VIP experiences, and exclusive player content across the tournament.
Explore opportunities with Masters Tournament
Position your brand alongside one of the world’s most prestigious sporting events. WSA helps deliver elegant, high-impact campaigns at Augusta and beyond.
Advertising Opportunities
/images/sports/golf/masters-tournament/course-signage.webp
Course & Tee Signage
Discreet yet high-impact placements on tee boxes and select holes offer rare visibility at one of golf’s most prestigious venues. Ideal for legacy brands seeking subtle exposure in a premium context.
$500K – $5M
/images/sports/golf/masters-tournament/player-sponsorship.webp
Player Sponsorships
Align with elite players competing at Augusta through apparel, equipment branding, or curated storytelling. A powerful way to reinforce brand credibility with a discerning golf audience.
$250K – $10M+ per player
/images/sports/golf/masters-tournament/vip-hospitality.webp
VIP Hospitality & Brand Lounges
Position your brand within private hospitality experiences attended by high-net-worth individuals, executives, and golf’s most influential stakeholders. Elegant integration meets world-class service.
$100K – $2M per tournament
/images/sports/golf/masters-tournament/digital-series.webp
Branded Content & Digital Series
Craft refined content aligned with The Masters' tone — from cinematic profiles of attending players to behind-the-scenes series distributed across global golf media and high-end digital platforms.
$100K – $1.5M per campaign
golf Ambassadors
Brooks Koepka
Brooks Koepka is a multiple-time major champion and one of golf’s fiercest competitors. Known for his confidence and edge, he bridges both traditional PGA and LIV Golf audiences.
Jon Rahm
Jon Rahm is Spain’s top golfing expert and a major champion with rising international stature. Known for his passion, power, and professionalism, he resonates strongly with both US and European audiences.
Rory McIlroy
Rory McIlroy is Europe’s most recognisable golfer. A four-time major winner and outspoken voice in the sport, he balances elite performance with strong commercial appeal and global fan engagement.
About Masters Tournament
Masters Tournament: Prestige, Tradition, and Unrivalled Elegance
The Masters is one of golf’s most iconic and exclusive tournaments, held annually at Augusta National in the United States. Known for its pristine setting, historic legacy, and global prestige, the Masters delivers premium visibility to an affluent, influential, and highly engaged audience.
Advertising around the Masters is subtle, selective, and highly effective — with opportunities across broadcast sponsorships, digital content integrations, and corporate hospitality. The tournament’s prestige ensures brand association is perceived as premium and refined, ideal for luxury, financial, and high-end consumer sectors.
For brands seeking association with excellence, heritage, and high-net-worth audiences, the Masters stands alone as one of the most coveted properties in global sport.
Masters Tournament FAQs
News & Case Studies
Golf
HSBC Strikes Major Partnership Deal with LIV Golf in Global Alliance
01 August 2025, 4 min read
HSBC partners with LIV Golf in a multi-year deal as its first global banking partner. The alliance covers 14 events, supports two teams, and aims to grow the sport through community outreach, youth engagement, and financial literacy programs.
Combat Sports
How Brands Win Big with UFC Advertising Formats
14 October 2025, 7 min read
Explore the world of UFC advertising formats and discover how brands can tap into fighter storytelling, digital platforms, and data-driven strategies to create unforgettable sports partnerships.
Football
Bitpanda x Arsenal: A Strategic Sponsorship Launch in the UK
10 October 2025, 3 min read
Bitpanda’s collaboration with Arsenal demonstrates the power of sports sponsorship for new market launches, combining audience engagement, creative activation and brand positioning.
Football
Europe’s Sporting Ambitions Find a New Home in the East
09 October 2025, 5 min read
European clubs and leagues are turning east as Asia and the Middle East emerge as the fastest-growing markets for sport. From football academies to Formula 1 and golf, this eastward shift is redefining global partnerships, fan engagement and investment.
