
Premier League
Advertising Impacts you can expect
4.7
billion
Global Premier League Audience
Across a single season
1.1
billion
Social Media Followers
Across all clubs combined
6
billion
Broadcast Rights Value
Domestic & international
188
countries
Premier League Broadcast
Global reach every matchweek
188
countries
Premier League Broadcast
Global reach every matchweek
380
matches
Per Season
Multiple weekly exposure points
380
matches
Per Season
Multiple weekly exposure points
Advertise in the Premier League — the most watched domestic football league in the world. With global reach, weekly broadcasts, and iconic clubs, it offers unrivalled visibility and fan engagement.
Explore kit sponsorships, LED perimeter boards, and club partnerships that connect your brand with millions of dedicated supporters every matchday.
Explore opportunities with Premier League
Showcase your brand on one of the world’s biggest sporting stages. From club assets to media-facing placements, our team will help you activate high-impact Premier League opportunities. Leave your details and we’ll be in touch.
Advertising Opportunities

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Perimeter Advertising Boards
Premier League perimeter LED boards deliver premium exposure to global audiences in real time. With broadcasts reaching over 4.7 billion viewers each season, pitchside advertising ensures unrivalled brand visibility during the world's most-watched football matches.
£10,000 – £1,500,000 per season

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Kit Sponsorship
Kit sponsorships in the Premier League place brands at the heart of global football culture. Shirt placements generate unparalleled visibility across live matches, highlight reels, merchandise, and worldwide media coverage, ensuring long-term brand resonance.
£1M – £60M per season

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Press Conference Media Wall
Premier League press conferences capture the attention of global broadcasters and digital media outlets. Branding on media walls appears in interviews viewed by millions, offering high-profile and consistent exposure beyond matchday coverage.
£200,000 – £2M per season

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Club Partnership
Premier League club partnerships allow brands to integrate into the identity of the world’s most recognized football teams. From shirt sleeves to official supplier status, these collaborations unlock deep engagement with passionate fans on a global scale.
£450,000 – £10M+ per season
About Premier League
The Premier League is the world's most-watched domestic football competition, uniting billions of fans across every continent. With every match broadcast in over 188 countries, the Premier League offers brands unparalleled visibility, engagement, and emotional connection with global audiences. For marketers, it presents a unique opportunity to reach passionate communities through powerful in-stadium, on-screen, and digital platforms.
Unlike traditional advertising, Premier League sponsorship delivers consistent, high-frequency exposure through live broadcasts, social media amplification, and global news coverage. A single placement — whether on a player’s shirt, perimeter board, or press backdrop — can generate millions of impressions across TV, digital, and merchandising channels.

Premier League advertising enables brand alignment with values such as excellence, loyalty, competition, and entertainment — ideals that resonate powerfully with consumers. From global giants to emerging disruptors, brands leverage the Premier League’s influence to build trust, strengthen awareness, and drive engagement across mass and niche audiences.
Whether you’re targeting affluent decision-makers, everyday consumers, or emerging markets, Premier League opportunities are scalable to match your business goals. World Sports Advertising connects brands with official partnerships, prime media placements, and bespoke activations across England’s top-tier clubs, delivering measurable impact at a global scale.

Premier League FAQs
News & Case Studies
Football
Bitpanda x Arsenal: A Strategic Sponsorship Launch in the UK
10 October 2025, 3 min read
Bitpanda’s collaboration with Arsenal demonstrates the power of sports sponsorship for new market launches, combining audience engagement, creative activation and brand positioning.

Football
Europe’s Sporting Ambitions Find a New Home in the East
09 October 2025, 5 min read
European clubs and leagues are turning east as Asia and the Middle East emerge as the fastest-growing markets for sport. From football academies to Formula 1 and golf, this eastward shift is redefining global partnerships, fan engagement and investment.

Football
Sponsorship in Premier League Football
16 September 2025, 5 min read
Premier League sponsorship unlocks global brand visibility, fan loyalty, and digital-first activations. From shirt deals to league partnerships, discover how brands thrive.

Football
Sky Sports to Broadcast 215 Premier League Matches Each Season from 2025/26
02 September 2025, 3 min read
Sky Sports will broadcast 215 Premier League matches each season from 2025. This landmark deal boosts coverage and expands sport advertising opportunities for brands to reach millions of passionate football fans across global markets.
