La Liga
Advertising Impacts you can expect
2.8
billion
Global La Liga Audience
Across a single season
300
million
Social Media Followers
Across all clubs combined
5
billion
Broadcast Rights Value
Domestic & international
183
countries
La Liga Broadcast
Global distribution
183
countries
La Liga Broadcast
Global distribution
380
matches
Per Season
Season-long visibility
380
matches
Per Season
Season-long visibility
Advertise in La Liga — home to global icons like Real Madrid and FC Barcelona. As one of the world’s most watched leagues, La Liga offers premium exposure across Europe, Latin America, and beyond.
Explore kit sponsorships, LED perimeter boards, and club partnerships that connect your brand with millions of fans across Spanish football’s biggest stages.
Explore opportunities with La Liga
Showcase your brand in one of football’s most iconic leagues. From broadcast visibility to in-stadium activations, our team will help you unlock powerful campaigns across La Liga. Leave your details to get started.
Advertising Opportunities
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Perimeter Advertising Boards
La Liga perimeter LED boards offer brands premium real-time exposure across 183 countries. With millions watching each match, pitchside placements provide unbeatable visibility during some of the world’s most high-profile football events.
€7,500 – €300,000 per match
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Kit Sponsorship
Kit sponsorships in La Liga connect brands to the global stage through live broadcasts, merchandise, and digital content. Partnering with La Liga teams ensures high-impact exposure, strong emotional engagement, and season-long visibility.
€500,000 – €50M per season
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Press Conference Media Wall
La Liga press conferences are broadcast across Europe, Latin America, and Asia. Branding on media walls places your company front and center during interviews with the world's top football stars, driving consistent brand impressions.
€100,000 – €1M per season
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Club Partnership
La Liga club partnerships deliver full-spectrum engagement with some of the world’s most passionate supporters. From official supplier status to digital activations, partnerships offer brands prestige and deep market penetration.
€350,000 – €7M per season
football Ambassadors
Cristiano Ronaldo
Cristiano Ronaldo is the most followed athlete on the planet. A five-time Ballon d'Or winner, his global influence spans football, fashion, fitness, and luxury brand endorsements.
Lionel Messi
Lionel Messi is a generational talent with a loyal global fan base. Known for his magic on the pitch, he’s also a highly sought-after ambassador for global campaigns.
Mohamed Salah
Mohamed Salah is a footballing icon across Europe, Africa, and the Middle East. His humble persona and elite performances have earned him a powerful voice beyond the sport.
About La Liga
La Liga is one of the most prestigious football leagues globally, known for its technical quality, iconic clubs, and passionate supporters. Broadcasting to over 183 countries each week, La Liga offers brands powerful access to millions of viewers and passionate fans across Europe, the Americas, Asia, and Africa.
Advertising in La Liga combines the influence of world-famous clubs like Real Madrid and FC Barcelona with a growing ecosystem of competitive teams and international stars. From pitchside LED boards to shirt sponsorships and press wall branding, La Liga delivers high-frequency, high-impact exposure in every matchweek.
La Liga advertising allows brands to align with excellence, innovation, loyalty, and community—values that drive consumer trust and long-term brand loyalty. Global brands and local heroes alike use La Liga partnerships to enhance market presence and deepen emotional engagement with audiences around the world.
World Sports Advertising helps brands activate tailored strategies across La Liga’s clubs, competitions, and digital channels—offering scalable, measurable results whether you’re targeting domestic markets or building international reach.
La Liga FAQs
News & Case Studies
Football
Football advertising playbook for brands
29 August 2025, 7 min read
A practical guide to football advertising formats, from perimeter LEDs and virtual overlays to social content, partnerships and fan activations. See where each format fits, what it’s good for, and how to stitch them into one campaign that actually moves the ne
Football
A Bold New Era Begins Liverpool FC & Adidas Reunite
28 August 2025, 3 min read
Liverpool FC has re-entered a 10-year kit partnership with adidas, marking the return of the iconic three-stripe manufacturer from 1 August 2025. The new home and away kits—classic yet modern—have already broken club records for demand and engagement.
Football
Floki and Napoli FC Sports Partnership Driving Global Engagement
15 August 2025, 4 min read
A detailed case study on the sports partnership between Floki and Napoli FC, showcasing how sports advertising drove global brand visibility and fan engagement.
Football
How Football's Pitch-Side Boards Shape Modern Marketing
07 August 2025, 6 min read
This blog explores how pitch-side LED boards and static hoardings have become vital revenue streams for clubs and powerful global marketing tools, seamlessly blending with the matchday atmosphere to reach millions of football fans worldwide.
